Think you need PR for your Recruitment agency? You might, but you might not

We were recently contacted by a potential new recruitment agency client who said that they need appoint a new PR agency before the end of the year, because they’re “looking to make a big push” in 2018. All very well, we thought, that is until we probed for more information. The most obvious question is …

The 7 essential promotional tactics all Recruitment agencies need to do in 2018

The latest industry statistics show that 9 out of 10 businesses across all sectors now include content marketing as part of their overall promotional activity. But what do we mean by ‘content marketing’ and what sort of content falls under this banner? Simply put, content marketing is information that has been produced to meet the …

7 deadly phrases that kill brands

The job of PR people like us is to manage the reputation of the recruitment agency clients that we represent. But we have to admit, there have been times when clients have used certain phrases that quite frankly have wound us so much that we’ve had to bite our tongues before we got ourselves fired. …

6 things that will annoy journalists

With more media outlets than ever before and even more recruitment agencies vying to get their message seen, heard and read, it’s getting harder to win the attention of journalists and generate the media coverage you want. However you approach journalists with your pitch, there are a few things that will destroy your chances of …

4 ways to promote your Recruitment agency in a new sector

So how is 2017 shaping up so far for the Recruitment industry? Rather well actually, if the latest available statistics are to be believed. According to the REC’s JobsOutlook Report published towards the end of September, demand for Temporary workers shows a continued rise, with an estimated 1 in 5 employers in the UK expected …