4 ways to promote your Recruitment agency in a new sector

So how is 2017 shaping up so far for the Recruitment industry? Rather well actually, if the latest available statistics are to be believed. According to the REC’s JobsOutlook Report published towards the end of September, demand for Temporary workers shows a continued rise, with an estimated 1 in 5 employers in the UK expected …

How to make your media coverage go further

We all love to see our organisations get in the media. It’s a great endorsement that people are genuinely interested in your business, what you do and what you have to say. But after today’s newspaper becomes tomorrow’s fish ‘n chip paper, how can you extend the lifespan of your hard fought coverage? Short of …

5 things journalists will thank you for when ‘selling’ your story

If you think that your InBox gets filled with a plethora of unsolicited and unwanted emails, spare a thought for journalists. Each day, they receive countless numbers of emails from PR people (yup – people just like us) ‘selling’ their clients’ stories in a compelling way in a bid to get them seen and heard …

10 ridiculous questions our agency has been asked by potential clients

by Paul MacKenzie-Cummins I love PR, truly I do. For me it is the perfect combination of writing and the media, which perhaps explains why I am equally as proactive with our own PR as a business as we are for our clients. However, there is something that’s a huge irritant of mine – stupid …

How to write LinkedIn articles that build your personal brand

Bloody Google. While it’s great for so many things, it is equally frustrating and annoying when it comes to finding good content that actually means anything. Take the topic of thought leadership as a case in point. Enter those two words into the search bar and you will be inundated by a mass of links …