Win or lose, recruitment awards can boost your agency profile

We speak to Liz Brookes, managing director at Grapevine Event Management We Brits love awards and when it comes to business, it seems we can’t quite get enough of them. No matter what sector, product or service there is an award to celebrate the great and the good of all who work in it. And …

10 phenomenally powerful ways to get your name ‘out there’ (and none involve press releases)

Mention ‘public relations’ to pretty much anyone and the words most commonly associated with this critically important part of the marketing mix are ‘press releases’, ‘journalists’, ‘spin’, and a ‘shower of bastards’. Hey, we know that PRs often sit on the same bench as our estate agent-lawyers-recruiters brethren. OK perhaps that is a slight exaggeration, …

Banging on about blogs and fannying around with photos…social ROI pays

by Chloe Whitelock, PIE Recruitment I’ve gone through a career evolution. Two years ago, I was a recruiter. After 15 years, and with all of the highs and lows that a fast-paced sales career brings, I still loved it. I was a seller, driven by smashing targets, seeing my carefully nurtured team do the same …

Social recruiting: How getting it right drives agency revenues

by Katrina Collier (The Searchologist) Have you noticed how the ‘Have you had an accident?’ callers now use a mobile so you’ll be more inclined to answer your phone? Irritating right? You’re deceived from the outset so you hang up, block the number and, if you’re like me, curse at the time you just wasted. …

What makes a good Tweet?

Only 1 in 3 Tweets are said to be worth reading, so what makes a Tweet one that people will bother with? On average, around 6,000 Tweets are posted every second, which is the equivalent to 350,000 Tweets a minute and 500 million each day. Yet researchers have found that as few as 36% are …